After many years of building WordPress websites for real estate agents, we came to an amazing realization. A costly custom design is not needed to create a unique look that makes your business shine.
By changing colors, fonts and header graphic, a custom look can be achieved at a fraction of the cost. This is the basis of our semi-custom WordPress websites.
We start with one of our flexible templates based on the popular AgentPress theme by StudioPress. That canvas is then painted with your choice of colors and fonts. Then we add the final touch, either your company logo or a stylized font treatment for your website name.
Looking for more design customization? The Design Bling add-on doubles our designer's time on your project. It is a perfect addition for call-to-action buttons or widget areas created special for your website.
Want even more? We offer completely custom WordPress websites. Call for a quote, 1.888.435.0125.
Foundation Templates
Did you know that Agent Evolution has worked with StudioPress on their AgentPress theme since it was first introduced? We have shared our hands-on experience in building real estate agent websites with the StudioPress team to help them make AgentPress the best real estate theme for WordPress.
Our commitment to AgentPress and the Genesis framework is so strong that we build all of our client's websites on it.
Our Foundation Templates are variations of the AgentPress theme that we have built in-house. Offering different base templates allows our clients to choose a layout that best fits their needs.
Whether you are a dedicated blogger, video creator or looking for a mobile optimized website, we have a template for you. No matter which one you choose, each includes the same great functionality as the standard AgentPress theme.
Color Palettes
Colors play a major part in setting the tone of your website. Whether you go with a dark and rich palette or a bright and energetic one will greatly influence the visitor's perception of your website.
No matter the look and feel you are going for, our semi-custom websites give you vast color options.
Many of our clients already have a color scheme based on their logo. If that is the case, we use those existing colors to match and extend their branding throughout the website.
For those who don't have established branding, we have compiled many color palettes for you to choose from. Want to match your national brand's colors? We have multiple palettes for each national real estate brand. Not looking to be tied to your brokerage's colors? We have choices for that too.
National Brands
Independent Brands
Fonts
Just like color, fonts also play a huge role in setting the tone of your website. Some fonts are very proper and professional in nature. Others give a fresh and hip feel.
Choosing the right fonts is a difficult task. There are so many different fonts, many with only subtle differences.
Our design team will make choosing the perfect fonts for your website simple. Our professional designers will make font recommendations based on the desired look and feel of the finished website.
Want to know more about the types of fonts and how they are used in web design? Here is a brief overview of fonts.
Serif fonts
Serifs are structural details placed at the ends of the strokes that make up a letter. Today, serif fonts carry with them a more formal connotation. The serif font is elegant and professional, and is an excellent choice for agents that wish to convey an more upscale atmosphere.
Sans-serif fonts
Sans-serif fonts do not utilize the serif detail at the ends of its letters, and instead terminate at hard angles. Sans-serif fonts are considered the more modern of the two styles. They give a casual, hip, and stylish impression, and would be an excellent choice for agents that work in urban communities, or that target a younger demographic.
Web-Safe Fonts
To ensure legibility on the web, some fonts undergo a process to optimize their appearance on-screen. These are called web-safe fonts. In order to keep your content looking its best, Agent Evolution utilizes a wide and ever-growing collection of web-safe fonts in our designs. If a requested font it not available in an optimized format, our designers will replace it with the closest possible web-safe alternative.
